This afternoon, Kirin Beverages reported that for the first time in 13 years, they shipped more than 40,000,000 cartons of their famous “Go-go no Koucha” (lit. Afternoon Tea) beverages – most likely thanks to K-ON!! fans driving sales up high.
For those who don’t know, Go-go no Koucha/Afternoon Tea is this:
For about a month, Kirin and Lawson (a convenience store chain) held a tie-up promotion where people buying a qualifying Afternoon Tea product can win K-ON!! merchandise.
Hirasawa Yui’s guitar, Giita for 5 super-lucky people.
There was also a rare one-off figure of Hirasawa Yui made just for this campaign.
Horrifying amount of receipts…
At this point it simply becomes hopeless.
The one-off Hirasawa Yui figure mentioned above, going for ￥52,000.